Gamification & Behavioral Design: The Octalysis Framework

Gamification & Behavioral Design: The Octalysis Framework, Learn the 8 Core Drives that motivate us all (beyond Points, Badges, and Leaderboards)

• BESTSELLER
• Created by Yu-kai Chou
•  English [Auto-generated], Portuguese [Auto-generated]

This course includes

• 3 hours on-demand video
• 2 downloadable resources
• Full lifetime access
• Access on mobile and TV
• Certificate of Completion

What you'll learn

• Understand how the brain works
• How to trigger motivations
• Be able to apply behavioral design to all sorts of aspects in their lives, such as fundraising, sales, team motivation, parenting, teaching, relationships, and more.
• be able to identify the differences between White Hat Motivation (makes people feel powerful but not sense of urgency) and Black Hat Motivation (makes people feel urgent and obsessed, but leads to burn-out)

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